| Minimum quantity | Discount |
|---|---|
| Buy 2 + | Get 10% discount |
Piquadro and Jung Sung Il: The Perfect Balance Between Style and Performance
Korean actor Jung Sung Il continues to be the face of Piquadro in South Korea, Malaysia, Taiwan, and the APAC region, embodying the brand’s essence of design, functionality, and distinctive style. Following the success of last year’s collaboration, Piquadro strengthens its presence in Asia by confirming Jung Sung Il as its brand ambassador. The actor perfectly represents the brand’s core values: innovation, elegance, and performance. This partnership marks a key step in Piquadro’s expansion in the APAC markets, further solidifying the connection between the brand and an audience that values quality and design.
An Exclusive Set in the Heart of Seoul
To celebrate this new phase of the collaboration, the campaign was shot in an exclusive location in Seoul, featuring a visual concept that highlights the fusion of contemporary aesthetics and timeless functionality. The shoot unfolds through a narrative that sees Jung Sung Il as the protagonist in both an intimate and professional dimension. Elegant shots, natural lighting, and refined settings perfectly convey the brand’s essence—a seamless balance of innovation, performance, and quality. Each image captures a moment in the day of a dynamic and sophisticated man who chooses Piquadro accessories to accompany him in his daily activities, always with style and functionality.
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